After hauling away some of the industry’s top honors in 2011, the Jeep brand is keeping the pedal to the metal this year: The Jeep Grand Cherokee and Jeep Wrangler already have combined to score 10 more awards in just the first two weeks of 2012.
The Wrangler kicked things off with Autobytel’s 2012 SUV of the Year title, then took the same crown from Overland Journal. It also has earned the nod as Best Car for the Money in the Off-Road SUV category from U.S. News & World Reports, and as Play Car of the Year, in both the Off-Roaders and Sun Lovers segments, from Cars.com. The Wrangler also has driven off with two “Recommended” recognitions from Vehix, in the Convertible Under $40,000 class and the SUV Under $30,000 class.
The Jeep flagship, the Grand Cherokee, was a Vehix “Recommended” choice as an SUV Under $30,000, earned the same status from Consumer Guide, and saw its hi-po variant, the Grand Cherokee SRT8, race into contention as one of the Top 10 Most Fun to Drive Cars from The Fast Lane Car (TFLCar.com).
And the Jeep brand itself garnered a Polk Automotive Loyalty Award for Most Improved Loyalty to Make.
Even better, the new Jeep lineup isn’t just piling up the awards, it’s doing the same thing with sales. Jeep was the fastest-growing auto brand in the entire country in 2011, raising sales by an incredible 44 percent—a rate four times faster than for the industry as a whole. Further, helping Jeep score a total of 419,349 sales, every model on the Jeep team increased deliveries by at least 30 percent. Leading the way? The Jeep Compass, which grew sales by a stellar 200 percent last year.
“The awards we have received from these media and industry influencers are a huge testament to the Jeep brand and its vehicles, and I am grateful for each and every one of them,” said Mike Manley, president and CEO of Jeep. “And without question, the most important recognition we receive occurs when our customers vote with their checkbook. For Jeep to be recognized as the brand with the largest increase in customer loyalty is fantastic. My thanks go out to all of our Jeep customers for their business.”
Read more: http://www.jeepinthenews.com/2012-honor-roll-jeep-picks-up-where-it-left-off/
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